A Culture Shift lab is similar to a hack weekend, where business ideas are generated and tested over a short period of time by designers, developers, innovators, individuals and groups from the local cultural sector.
Similar labs have been held in countries all over the world – including Kenya, South America, South Africa and Egypt – helping stimulate cultural economies across the globe since 2011. The model has a proven track record of stimulating innovation in the cultural sector worldwide – and the British Council is now bringing it to Athens! The aim is to develop a range of ideas and digital prototypes that solve or build on challenges regarding the cultural sector in Greece. These will be submitted by both the public and people within the arts sector, and will have an emphasis on how technology and social media platforms can be incorporated to support this. Themes could include but are not limited to:
– How do we develop new audiences for libraries and museums?
– How can new business models be used to attract European partners?
– Accessing archives using digital technology
– Stimulating collaborations in the cultural sector
– Sustainability of museums and art organisations
Digital prototypes and ideas will be presented to a panel of judges on the final day of the lab. Winners will be awarded prizes in order to allow them to continue further development of their concept.
For more info visit the British Council.
