Visual Echo: a Greek packaging paradigm, is a self-initiated research project byย Angelina Panagiotopoulou thatย explores possible communal visual principles within the Greek packaging design of the period 1910-1960 that could be distilled and constitute a certain typology. It is a multidisciplinary project focusing specifically on Greek Packaging Design after reviewing 200 packaging items collected by E.L.I.A. [The Hellenic Literary & Historical Archive]. The goal was to identify and codify the visual elements that are interpreted as โGreekโ, and then, based on Angelina Panagiotopoulou’s findings, design objects. The final objects were a publication and a conceptual 3d puzzle, a souvenir.
The research findings were presented in a publication, in the form of a Sample Book bound by a hanger, under the title โvisual echoโ which consists of six different issues. Each issue is the designer’sย critical reflection on herย research and refers to one of the six categories defined during herย research process. The โsample bookโ analyses the semantic, illustrative and synthetic visual elements that could be understood as โGreekโ features, and could constitute an initial step towards defining a certain typology.
Visual Echo was awarded and exhibited atย the Benaki Museum of Athens (Design Actions 2015 | grdesign).