The Greek Foundation
  • Architecture
  • Interiors
  • Design
  • Art
  • Fashion
  • Travel
  • Graphic Design
  • Gastronomy
  • Photography
  • Interviews
  • Visits
  • All Stories
  • Shop
  • About
  • Submit
  • Creatives
  • Stockists
  • Contact
  • Facebook
  • Instagram
  • Spotify
The Greek Foundation
0 Shop
  • Fashion

Athens Kallithea FC teams up with EMST in an innovative intersection of art and sports

Breaking new ground in the realm of culture and sports, Athens Kallithea FC and the National Museum of Contemporary Art Athens (ΕΜΣΤ) have unveiled a collaboration set to redefine the 2023/24 football season. The worlds of professional football and contemporary art will converge as AKFC proudly carries the ΕΜΣΤ wordmark on their official kit collection.

The highly-anticipated collection will be available for football enthusiasts and art aficionados alike to acquire at the AKFC official web shop, shop.akfc66.gr, and at the ΕΜΣΤ museum shop in limited quantities. Beyond the confines of the football pitch, AKFC will utilize its global platform as a formidable force in the world’s most popular sport to spotlight ΕΜΣΤ, promoting its exhibitions and events throughout the football season via the club’s official website and social media channels.

As AKFC president Ted Philipakos puts it, “Across the realms of art and sport, ΕΜΣΤ and AKFC have a shared positioning in carrying on a sociocultural dialogue between Athens and the rest of the world. We are extremely proud to align with ΕΜΣΤ and engage in this first-of-its-kind partnership.”

Katerina Gregos, ΕΜΣΤ’s artistic director, reinforces this idea: “Like sport, art is a universal part of every community, and we’re delighted to be part of this distinctively original collaboration. Both football and art enhance social and cultural life, crossing borders, cultures, generations, and languages, encouraging us to connect with one another.”

As Athens Kallithea FC and ΕΜΣΤ join forces, they set a precedent for cultural exchange and collaboration, proving that the worlds of football and art are not as disparate as they may seem.

Credits

Creative Director: Ted Philipakos

Design: Bureau Borsche

Production: Kappa

Model: Charis Axilithioti

Photographer: Chris Kontos / Kennedy Magazine

Stylist: Daphne Iliaki

Hair: Christos Bairabas

Makeup: Marita Thoma-Politou

Related Stories
View Post
  • Fashion

Eileen Pappas Jewelry embraces nature-inspired elegance with a sustainable heart

View Post
  • Fashion

HARD’s AW collection captures the vibrant urban spirit of Omonoia through a selection of essential pieces

View Post
  • Fashion

Haáls AW23/24 collection embraces the enigmatic play of shadows

View Post
  • Fashion

KOURBELA unveils AW 23-24 “The Artist’s Way” collection focusing on the importance of self-expression

View Post
  • Fashion

A’Mohr features jewelry designed in Scandinavian-Greek harmony

View Post
  • Fashion

Kiohne SS23 Collection: Where the geometry of architecture meets the fluidity of nature

  • Shop
  • Stories
  • About
  • Submit
  • Creatives
  • Stockists
  • Contact
  • Terms

Input your search keywords and press Enter.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT