The Greek Foundation
  • Architecture
  • Interiors
  • Design
  • Art
  • Fashion
  • Travel
  • Graphic Design
  • Gastronomy
  • Photography
  • Interviews
  • Visits
  • All Stories
  • Shop
  • About
  • Submit
  • Creatives
  • Contact
  • Facebook
  • Instagram
The Greek Foundation
0 Shop
  • Fashion

‘Apodomisi Collection’ by m.k.e textiles

A visit to the museum of Ancient Olympia in the summer of 2020, was the source of inspiration behind a collection perfectly connected to ancient Greece by m.k.e designer Magdalini-Kleio Eftaxiopoulou.

Inspired by the allure of ancient Greek statues, the aspects of their tunics, the columns, and the marbles’ colors, she formed her personal photographic archive of archeological sites and museums of Greece, concentrating on textural details. Recurrent geometric and abstract patterns stemming from her photographs generate a purely digital and distinct result concentrating on the past and present differences. The name of the collection “Apodomisi” reflects the digital deconstruction of the ancient Greek element. The color palette is mainly composed of earthy tones with superimposed light blue shades.

The collection embraces airy one-size dresses and oversized unisex shirts for the first time. They go along with scarves that can be worn as sarongs in the summertime on an island, belts that can be worn as unisex scarves, and our all-time favorite clutches. All patterns are printed either on pure linen or linen and cotton, ideal for the summer heat. The products were named after letters of the word Apodomisi, hence deconstructing the word itself. The concept of the photoshoot focuses on the bond between the epitome of ancient Greek beauty and its contemporary counterpart. The modern element is encapsulated in the photoshoot location, an industrial site of natural stones, together with the process of creating the final products. The ancient element is about the shape and form of Greek statues represented by the stillness of the models. In other words, this is all about the beauty of the past through the lens of the present. 

Creative
m.k.e textiles
Credits

Photoshoot concept: Magdalini Kleio Eftaxiopoulou

Location: Hermes S.A

Images © Fani Toumpoulidou

Mua: Eirini Georgopoulos

 

Related Stories
View Post
  • Fashion

“Pandora and the Trailing Serpent” SS 22 collection by Zeus+Dione

View Post
  • Fashion

Greek Archaic Kori SS22 “Lindos” Collection

View Post
  • Fashion

Mallorca SS 22 Collection by 2WO+1NE=2

View Post
  • Design
  • Fashion

“Pomegranates” collection by °’HRIAM sculptural jewellery

View Post
  • Fashion

WE WEAR YOUNG leather bags inspired in Santorini, Greece

View Post
  • Architecture
  • Design
  • Fashion
  • Photography
  • Travel

The Greek Foundation’s Best of 2021

  • Shop
  • Stories
  • About
  • Submit
  • Creatives
  • Contact
  • Terms

Input your search keywords and press Enter.

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT