Cursor Design Studio created the branding and packaging for “Jam and Jelly”, a series of delicious marmalades, using illustrations and presenting each by the name of the fruit it is made of. The name, logo and labels are defined by a romantic and sweet feeling, along with obvious pop art influences. Simple illustrations visualize each product, without however compromising the accuracy of the depiction itself.
CreativeCursor Design Studio
Photography by Michael Koronis