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The Greek Foundation
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Visual Identity for the Greek pavilion at the Frankfurt Book Fair

Athens-based design studio Ogust has created the visual identity for Greece at the Frankfurt Book Fair, using a wave to embody the essence of mind-traveling with a book. The wave, used as a symbol of the Greek adventurous character, stands for travel, communication, and the transmission of knowledge, exactly as books do too. The wave transforms through a visual representation inspired by the Greek traditional handicraft.

Creative
OGUST
Credits

Animation: Tassos Kouvelis

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